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Sept. 12, 2024 |
Providing exhibit and event marketers with the tools and education to produce high-performance programs with measurable results. |
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PORTFOLIO  |
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When you're trying to stand out in the crowd, you need every tool in your exhibit-marketing arsenal, including your in-booth lounge. Sure, tiresome tables and cheerless chairs all serve a purpose, but they don't do anything to set you apart from the herd. For that, you need drama. You need excitement. You might even need some decidedly radical flair. But somehow, some way, your lounge should catch attendees' eyes and lure them to your space. Here are six examples that accomplished just that. More | Free Magazine Subscription |
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With all the buzz around AI, it feels like you should embrace it – or risk being left behind. Join us for a special 45-minute panel discussion to learn how this game-changer is impacting trade shows and events, and how you can make artificial intelligence work to your advantage. Register Now for Free | Free On-Demand Videos |
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EDUCATION  |
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November 7, 2024 Exhibitor Group and The Experiential Designers and Producers Association (EDPA) have teamed up to launch a one-day certificate program called Trade Show Foundations: Mastering the Basics. This program's goal is to provide trade show vendors and suppliers who are new to the industry with basic information that will help them succeed in their career. More |
ASK DAN  |
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I'm an introvert who has to work our trade show booth. How do I cope with this and not seem unfriendly? More | Free Magazine Subscription |
NEW TOOLS  |
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Picture this: You've got your sleek MacBook with its minimalist USB-C ports, but you're still holding onto your trusty old keyboard and printer with their chunky USB-A connectors. What's a tech-savvy event marketer to do? HyperDrive Next hub has entered the chat. More | Free Magazine Subscription |
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DIGITAL EDITION  |
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The newest digital issue of EXHIBITOR magazine is now available, featuring EXHIBITOR Magazine's 21st Annual Corporate Event Awards, plus articles on AI and Exhibitions, Meeting Seating, Requests for Proposals, and more! Read this Issue | Subscribe for Free |
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 Your goal is be perceived as a spark of inspiration, dedication, and consistency. Achieving this requires learning to communicate with and adeptly manage both your managers and your teams. Sept. 19, 1:00pm ET. |
 Regardless of what the future holds for marketing, you will still have to produce tons of great work, often under copious amounts of pressure. The big question is not, "How do I do more?" but rather, "How do I perform to the best of my ability - day in and day out?" Oct. 3, at 1:00pm ET. |
CERTIFICATION  |
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See what CTSM grads are saying about the Certified Trade Show Marketer (CTSM) Program, the industry's only university-affiliated professional certification, with more than 4,000 trade show professionals enrolled. CTSM is designed to provide you with a solid foundation of education, tools, and the support network to excel. Watch the Videos | More about CTSM |
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