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Mar. 27, 2025 |
Providing exhibit and event marketers with the tools and education to produce high-performance programs with measurable results. |
STRATEGY |
Despite its reputation for weak traffic and rickety returns, the last day of a trade show can actually deliver remarkable results. The key is not only to leverage remaining traffic but also to capitalize on ancillary tactics and outcomes – e.g., networking, competitive intel, performance assessments, and more. More | Free Magazine Subscription |
EXHIBITOR Q&A |
"What are some best practices for managing crowds at my large corporate event?" More | Free Magazine Subscription |
FROM THE ARCHIVES |
The ASCO Annual Meeting is one of the most important gatherings for oncology professionals, drawing more than 40,000 attendees from every corner of the globe. At the 2024 iteration, the exhibit hall was a buzzing marketplace, brimming with pharmaceutical giants, biotech innovators, cutting-edge medical device makers, diagnostic labs, healthcare tech pioneers, and professional organizations. It was a paradise for anyone looking to dive deep into the latest and greatest in oncology. The EXHIBITOR team, as always, was on the hunt for innovation in design, and we landed on six favorites. More | Free Magazine Subscription |
DIGITAL EDITION |
The newest digital issue of EXHIBITOR magazine is now available, featuring EXHIBITOR Magazine's annual Economic Outlook, the EXHIBITORLIVE Show Preview, a list of actionable AI tools, and more! Read this Issue | Subscribe for Free |
CERTIFICATION |
See what CTSM grads are saying about the Certified Trade Show Marketer (CTSM) Program, the industry's only university-affiliated professional certification, with more than 4,000 trade show professionals enrolled. CTSM is designed to provide you with a solid foundation of education, tools, and the support network to excel. Watch the Videos | More about CTSM |
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